You already know how to succeed. Nobody's shown you how to grow past this version of it.
The only question is what that next level actually is, and how you get there.
Shaped by women.
This is a live studio day of real, raw, undeniable conversation.
You'll feel it in your body first, the recognition of where you are in her story. Then the clarity, of what you want, of what's aligned to you. Then the who you need to be, and the permission to go first.
To break through this level to the next. To lead the way.
We've been conditioned to build homes, not empires. This is where that changes.
Carol Evans · When Women Rise, live keynote
Filmed live at a working TV studio · Real women, real rooms
£250bn
Could be added to the UK economy if women started and scaled businesses at the same rate as men. (The Rose Review)
Just 1% of women-led businesses ever reach seven figures. Not because of ambition. Because of architecture.
Four things you'll do with your own hands.
01Write down what's stuck. Leave it behind, it doesn't come home with you.
02Say who you're becoming. Out loud, on camera, kept forever.
03Write yourself a letter. We'll post it back to you in six weeks.
04Take a stranger's note. Leave one of your own.
Filmed at The Fold — our creative home.
A restored 19th-century creative studio in the heart of Royal Leamington Spa. Underground, brick-walled, intimate — a room that holds you, with no outside world looking in. Every detail, from the lighting to the layout, is designed for presence, not performance.
The Fold — you'd never guess what's downstairs.
On set at The Fold — the room your day happens in.
And it's easier to get to than you'd think — minutes off the M40, a short walk from Leamington Spa station, in one of the most beautiful regency towns in England.
One seat. One afternoon. One thing named out loud.
You leave having sat at a small lunch table with one of today's guests, named the one thing actually holding your business back, and watched the room's "I am" film together over a closing glass of fizz.
Every seat in this room is the same seat.
- Wed 4 Nov, 10:00am–5:15pm, at The Fold
- Food and drink, arrival to close
- A lunch seat with one of today's guests
- Your moment in the "I am" film
£147 for two, time-limited, so nobody walks in closer to the room's most honest moments. Every ticket gets the same day.
"I met Carol. Carol introduced me to somebody else. From that, I've gone away and started my business."
"You've got to be in the room to experience the uplift."
Hear it from the room · What attendees say
Carol Evans · On the studio floor, filmed live
Hosted by Carol Evans.
Carol is the founder of Iconic Impact Studios, a transformation strategist, and the host of The Undeniable Day. She built this day for the women she kept meeting on set: brilliant at delivering, quietly stuck on what comes next.
She'll be joined by guests who have already made the move from doer to leader, in conversations filmed live on the studio floor.
Inside the days we've already run · Excerpts from guest interviews
Be first to book, before this goes anywhere public.
Add your name and email and you'll get the date and the booking link before anyone else. We'll also send you the Doer to Leader Check, two minutes to find out what's actually keeping you the bottleneck in your own business.
No spam, no passing your details on. Just the date, the booking link, and the Doer to Leader Check.
What people actually ask
A live studio day for women who've already built a real business and are looking for their next move. Held at The Fold, Leamington Spa, from 10:00am to 5:15pm, it includes live filmed interviews with women who've made that same shift, a lunch seat with one of the day's guests, and a closing film where every attendee names their own next step on camera.
Standard tickets are £97 per seat. A time-limited duo ticket is available for £147 for two. There's no premium or VIP tier, every ticket includes the same full day.
No. The £147 duo ticket lets you bring someone for a limited time, so nobody has to walk into the room by themselves.
Yes. If you leave without one specific change you're going to make and one person's name and contact you didn't have that morning, tell the team before you leave and you'll receive a full refund.
The Fold is in central Royal Leamington Spa, minutes off the M40 and a short walk from Leamington Spa railway station. Parking is available nearby in the town centre.
